Reading Time: 9 minutes Targeting on platforms like Facebook, Twitter, and (now) LinkedIn is the bread and butter of interest and lifestyle targeting. You can target highly
Reading Time: 8 minutes Emotional marketing is hard to get right. Anyone can post an image or a video that evokes distress, excitement, anger, or love —
Reading Time: 10 minutes Targeting competitor’s keywords on AdWords seems like a no-brainer. An easy way to steal your competitor’s traffic, leads, and hard-earned sales. You simply
Reading Time: 6 minutes Even if you’ve heard this line before, it still bears repeating: Quality content is essential for SEO. I mean, it’s really, really important.
Reading Time: < 1 minute The great thing about SEO, in my opinion, is that there are so many resources that you can do nearly everything for free.
Reading Time: 35 minutes Some might lead you to believe “SEO is dead.” Google that search term and what comes back in return is over 800,000 search
Reading Time: 3 minutes Looking to measure your SEO with Google Analytics? Then I’ve got 5 Google Analytics SEO dashboards for you. These give you useful data
Reading Time: 13 minutes Get the right Social Media Ads image sizes can be a little more complicated than you think. Every social media platform has its